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</video></div></div><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/5f315715d36994ae3706192d_Dotted%20line.svg" alt="" class="feature-dotted-line feature-dotted-line-top"><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/5f315715d36994ae3706192d_Dotted%20line.svg" alt="" class="feature-dotted-line feature-dotted-line-bottom"><div class="feature-circle circle-mustard"></div></div><div class="feature-column-content"><h3 class="h2 no-margin top-margin"><strong>Focus on what matters</strong></h3><p>Scaling companies have many moving parts in various different departments. Avoid <strong>wasting time</strong> in endless meetings and <strong>empower cross-functional teams</strong> to <strong>prioritise </strong>the tasks that will<strong> drive results</strong>. </p></div></div><div class="feature-columns"><div class="feature-column-content"><h3 class="h2 no-margin top-margin"><strong>Track progress in real-time</strong></h3><p>Create a <strong>central source of truth</strong> for <strong>company-wide progress</strong> against objectives, automating data integrations to improve distributed decision making via a mission control.<br>‍</p></div><div class="feature-column-gif feature-column-gif-coral"><div class="image-frame"><div class="mp4-embed w-embed"><video autoplay="" loop="" muted="" playsinline="" preload="auto" style="width: 100%; height: 100%;">
	<source src="https://storage.googleapis.com/client-public-assets/marketing-site/videos/3%20track%20progress.mp4" type="video/mp4">
</video></div></div><div class="feature-circle circle-light-coral"></div></div></div><div class="feature-columns"><div class="feature-column-gif"><div class="image-frame"><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/628fa9941b5aa862197fe354_Execution%20ladder.png" loading="lazy" alt="Easily understand how action ladders up to strategy. Image showing a hierarchy of goals and what affects what."></div><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/5f315715d36994ae3706192d_Dotted%20line.svg" alt="" class="feature-dotted-line feature-dotted-line-top"><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/5f315715d36994ae3706192d_Dotted%20line.svg" alt="" class="feature-dotted-line feature-dotted-line-bottom"><div class="feature-circle circle-mustard"></div></div><div class="feature-column-content"><h3 class="h2 no-margin top-margin"><strong>Gain context about your business</strong></h3><p>Data only paints half of the picture. Gain context on the <strong>what</strong>, <strong>when</strong>, <strong>who</strong>, <strong>how</strong>, and <strong>why</strong>, with <strong>attached narrative</strong> for all decisions and projects across your business.</p></div></div><div class="feature-columns"><div class="feature-column-content"><h3 class="h2 no-margin top-margin"><strong>Adapt and pivot strategy for success</strong></h3><p>Decide if, when, or why you should <strong>pivot</strong> your strategy to <strong>minimise risk</strong> or <strong>maximise gain</strong>, all whilst <strong>maintaining alignment of teams</strong>. <br></p></div><div class="feature-column-gif feature-column-gif-jade"><div class="image-frame"><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/628fa99428110f89cca9db4c_Informed.png" loading="lazy" alt="Make faster, more informed decisions. Image showing a comment from a team member and a graph of performance."></div><div class="feature-circle circle-light-jade"></div></div></div></div></div><div class="section circle-bg mx-height wf-section"><div class="container"><h2 class="white-text center-align">Trial Just 3 Things for free with your data</h2><div class="card-wrapper card-wrapper-wide get-started-card"><div id="hubspot-strat-execution-form" class="form _100--width w-form"><form id="wf-form-Get-Started-Form" name="wf-form-Get-Started-Form-2" data-name="Get Started Form" method="post" aria-label="Get Started Form"><div class="inline-form"><div class="inline-form-row"><h2 class="inline-form-label first">I'd like a free trial</h2></div></div><div class="cols-form"><input type="text" class="form-field cols-field w-input" maxlength="256" name="flname" data-name="flname" placeholder="Your name" id="flname" required=""><input type="email" class="form-field cols-field w-input" maxlength="256" name="email" data-name="email" placeholder="Work email" id="email" required=""><input type="text" class="form-field cols-field w-input" maxlength="256" name="phone" data-name="phone" placeholder="Phone (optional)" id="phone"><input type="text" class="form-field cols-field w-input" maxlength="256" name="company" data-name="company" placeholder="Company name" id="company" required=""><select id="cmpnysize" name="cmpnysize" data-name="cmpnysize" required="" class="form-field cols-field w-select"><option value="">Company size</option><option value="1-25 people">1-25 people</option><option value="25-200 people">25-200 people</option><option value="201-500 people">201-500 people</option><option value="501-1000 people">501-1000 people</option><option value="1001+ people">1001+ people</option></select><input type="text" class="form-field cols-field w-input" maxlength="256" name="jobtitle" data-name="jobtitle" placeholder="Job title (optional)" id="jobtitle"><select id="referral" name="referral" data-name="referral" class="form-field cols-field w-select"><option value="">How did you find us? (optional)</option><option value="Social media">Social media</option><option value="Direct contact">Contacted directly</option><option value="Internet search">Internet search</option><option value="Third party site">3rd party website/blog</option><option value="Friend or referral">Recommendation</option><option value="Used at other company">Used J3T before</option><option value="Other">Other</option></select><select id="reason" name="reason" data-name="reason" class="form-field cols-field w-select"><option value="">Your main challenge? (optional)</option><option value="Transparency">Increasing transparency in our company</option><option value="Alignment">Improving alignment with company objectives</option><option value="Focus">Ensuring teams know what to focus on</option><option value="Reporting">Creating reports on OKR progress</option><option value="Outgrown">Outgrown spreadsheets/slidedecks</option><option value="Change">Change OKR software provider</option><option value="Other">Other</option></select></div><label class="w-checkbox checkbox-field"><div class="w-checkbox-input w-checkbox-input--inputType-custom checkbox"></div><input type="checkbox" id="terms" name="terms" data-name="terms" required="" style="opacity:0;position:absolute;z-index:-1"><span id="TERMS" for="terms" class="checkbox-label w-form-label">I understand and consent to the following <a target="_blank" href="/legal/privacy-policy" class="checkbox-link">privacy policy</a><br></span></label><label class="w-checkbox checkbox-field"><div class="w-checkbox-input w-checkbox-input--inputType-custom checkbox"></div><input type="checkbox" id="subscribe_newsletter" name="subscribe_newsletter" data-name="subscribe_newsletter" style="opacity:0;position:absolute;z-index:-1"><span id="NEWSLETTER" for="subscribe_newsletter" class="checkbox-label w-form-label">I'd like a monthly email newsletter with useful articles.</span></label><div class="w-embed"><input type="hidden" name="tier" id="tier" value=""></div><input type="submit" data-wait="Please wait..." value="Submit" class="primary-button cta-button form-submit-js w-button"></form><div class="success-message w-form-done" tabindex="-1" role="region" aria-label="Get Started Form success"><div class="alert alert-success">Thanks, we'll be in touch soon!</div></div><div class="alert alert-error w-form-fail" tabindex="-1" role="region" aria-label="Get Started Form failure"><div class="text-block-4">Hmm! Something went wrong, please try again.</div></div></div></div></div></div></article><footer class="footer wf-section"><div class="container"><div class="footer-grid"><img src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/634ec75013cca68970f45166_J3T_logo_navy.svg" loading="lazy" id="w-node-_597c0397-5a08-111c-ba56-6abc7d4d2bdb-7d4d2bd8" alt="Just 3 Things Logo" class="footer-logo"><div id="w-node-_597c0397-5a08-111c-ba56-6abc7d4d2bec-7d4d2bd8" class="footer-nav-block"><div id="w-node-b486e6f9-3f2d-bb39-3701-9bb2fc66a50c-7d4d2bd8" class="footer-nav-block-item"><div class="footer-link-wrap"><div class="footer-link-icon w-embed"><svg width="20" height="16" viewBox="0 0 20 16" fill="none" xmlns="http://www.w3.org/2000/svg">
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</svg></div><div class="footer-address-wrap"><div class="footer-link-new margin-0">9 Pembridge Road, </div><div class="footer-link-new margin-0"> Notting Hill,</div><div class="footer-link-new margin-0">London, W11 3JY.</div></div></div></div></div><div id="w-node-_8f198dc8-96c9-ece6-0fdd-c9dd67df3fa7-7d4d2bd8" class="footer-nav-block"><div class="footer-nav-block-item"><a href="/strategy-execution-software" class="footer-link-new">Product</a><a href="/pricing" class="footer-link-new">Pricing</a><a href="/about" class="footer-link-new">About Us</a><a href="#" class="footer-link-new hide">Why OKRs?</a></div><div class="footer-nav-block-item"><a href="/blog" class="footer-link-new">Blog</a><a href="https://help.just3things.com/en/" class="footer-link-new">Help Centre</a><a href="https://meetings-eu1.hubspot.com/steve-higgins" class="footer-link-new">Speak to the team</a></div></div><div id="w-node-_597c0397-5a08-111c-ba56-6abc7d4d2c01-7d4d2bd8" class="footer-nav-block _1-col"><div class="footer-nav-block-item"><a href="https://developer.just3things.com/#just3things-public-api" class="footer-link-new">Public API</a><a href="/legal/privacy-policy" class="footer-link-new">Privacy Policy</a><a href="/info/changelog" class="footer-link-new">What's New</a></div></div><div id="w-node-_597c0397-5a08-111c-ba56-6abc7d4d2c1b-7d4d2bd8" class="footer-bottom-grid"><div class="all-right-text">All rights reserved © Imagine Just3Things Ltd.</div></div></div></div></footer><div class="section footer-section"><div class="container"><div class="footer-wrap"><div class="footer-form"><div id="hubspot-newsletter-footer-form" class="footer-form-block w-form"><form id="wf-form-Newsletter-Signup-Form" name="wf-form-Newsletter-Signup-Form" data-name="Newsletter Signup Form" method="post" class="newsletter-form" aria-label="Newsletter Signup Form"><div class="w-embed"><label class="field-label" for="email" name="email">Subscribe to the Just3Things newsletter</label></div><input type="email" class="newsletter-field w-input" maxlength="256" name="email" data-name="email" placeholder="Enter email address..." id="email"><input type="submit" value="Go" data-wait="..." class="newsletter-submit footer-submit w-button"><div class="w-embed w-script"><script>
var formFooter = document.getElementById('hubspot-newsletter-footer-form');
formFooter.addEventListener('submit', logSubmit);

// Intercept form submissions
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function getCookie(name) {
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    var parts = value.split(`; ${name}=`);
    if (parts.length === 2) return parts.pop().split(';').shift();
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function hubspotApiV3(formProps, formGuid){
    // Create the new request 
    // https://legacydocs.hubspot.com/docs/methods/forms/submit_form
    var xhr = new XMLHttpRequest();
    var portalId ='25114351'; // fixed for our account
    var url = 'https://api.hsforms.com/submissions/v3/integration/submit/'+portalId+'/'+formGuid;
    
    // get value from hubspot tracking cookie to connect up extra info about users session
    var hubspotTrackingCookie = getCookie('hubspotutk');
    var pageUri = location.href;
    var pageTitle = document.title;
    
    //console.log(formProps);
    
    // objectTypeId 0-1 is a Contact Type Property which all of these will be
    var data = {
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      "fields": [
        {
          "objectTypeId": "0-1",
          "name": "email",
          "value": formProps.email
        },
        {
          "objectTypeId": "0-1",
          "name": "initial_contact_type",
          "value": "Newsletter"
        },
        {
          "objectTypeId": "0-1",
          "name": "subscribe_newsletter",
          "value": "true"
        }
      ],
      "context": {
        "hutk": hubspotTrackingCookie,
        "pageUri": pageUri,
        "pageName": pageTitle
      },
      "legalConsentOptions":{ // Include this object when GDPR options are enabled
        "consent":{
          "consentToProcess":true,
          "text":"I agree to allow Just3Things to store and process my personal data.",
          "communications":[
            {
              "value":true,
              "subscriptionTypeId":999,
              "text":"I agree to receive marketing communications from Just3Things."
            }
          ]
        }
      }
    }

    var final_data = JSON.stringify(data)

    xhr.open('POST', url);
    // Sets the value of the 'Content-Type' HTTP request headers to 'application/json'
    xhr.setRequestHeader('Content-Type', 'application/json');

    /* for debugging
    xhr.onreadystatechange = function() {
        if(xhr.readyState == 4 && xhr.status == 200) { 
            alert(xhr.responseText); // Returns a 200 response if the submission is successful.
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            alert(xhr.responseText); //Returns a 404 error if the formGuid isn't found     
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var formStratExecution = document.getElementById('hubspot-strat-execution-form');
formStratExecution.addEventListener('submit', logSubmit);

// Intercept form submissions
function logSubmit(event) {
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function hubspotApiV3(formProps, userNames){
    // Create the new request 
    // https://legacydocs.hubspot.com/docs/methods/forms/submit_form
    var xhr = new XMLHttpRequest();
    var portalId ='25114351'; // fixed for our account
    var formGuid ='9443f292-b1c9-41da-ba41-bf70101dc940';
    var url = 'https://api.hsforms.com/submissions/v3/integration/submit/'+portalId+'/'+formGuid;
    
    // get value from hubspot tracking cookie to connect up extra info about users session
    var hubspotTrackingCookie = getCookie('hubspotutk');
    var pageUri = location.href;
    var pageTitle = document.title;
    
    //console.log(formProps);
    
    // objectTypeId 0-1 is a Contact Type Property which all of these will be
    var data = {
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      "fields": [
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          "name": "initial_contact_type",
          "value": "Strategy execution"
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          "objectTypeId": "0-1",
          "name": "flname",
          "value": formProps.flname
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				{
          "objectTypeId": "0-1",
          "name": "firstname",
          "value": userNames.firstName
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        {
          "objectTypeId": "0-1",
          "name": "lastname",
          "value": userNames.lastName
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        {
          "objectTypeId": "0-1",
          "name": "email",
          "value": formProps.email
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        {
          "objectTypeId": "0-1",
          "name": "phone",
          "value": formProps.phone
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        {
          "objectTypeId": "0-1",
          "name": "company",
          "value": formProps.company
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        {
          "objectTypeId": "0-1",
          "name": "cmpnysize",
          "value": formProps.cmpnysize
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          "objectTypeId": "0-1",
          "name": "jobtitle",
          "value": formProps.jobtitle
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          "objectTypeId": "0-1",
          "name": "referral",
          "value": formProps.referral
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          "objectTypeId": "0-1",
          "name": "reason",
          "value": formProps.reason
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          "objectTypeId": "0-1",
          "name": "subscribe_newsletter",
          "value": (formProps.subscribe_newsletter) ? true : false
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        "pageUri": pageUri,
        "pageName": pageTitle
      },
      "legalConsentOptions":{ // Include this object when GDPR options are enabled
        "consent":{
          "consentToProcess": (formProps.terms) ? true : false,
          "text":"I agree to allow Just3Things to store and process my personal data.",
          "communications":[
            {
              "value": (formProps.subscribe_newsletter) ? true : false,
              "subscriptionTypeId":999,
              "text":"I agree to receive marketing communications from Just3Things."
            }
          ]
        }
      }
    }

    var final_data = JSON.stringify(data)

    xhr.open('POST', url);
    // Sets the value of the 'Content-Type' HTTP request headers to 'application/json'
    xhr.setRequestHeader('Content-Type', 'application/json');

    /* for debugging
    xhr.onreadystatechange = function() {
        if(xhr.readyState == 4 && xhr.status == 200) { 
            alert(xhr.responseText); // Returns a 200 response if the submission is successful.
        } else if (xhr.readyState == 4 && xhr.status == 400){ 
            alert(xhr.responseText); // Returns a 400 error the submission is rejected.          
        } else if (xhr.readyState == 4 && xhr.status == 403){ 
            alert(xhr.responseText); // Returns a 403 error if the portal isn't allowed to post submissions.           
        } else if (xhr.readyState == 4 && xhr.status == 404){ 
            alert(xhr.responseText); //Returns a 404 error if the formGuid isn't found     
        }
       }
     */


    // Sends the request 
    xhr.send(final_data)
 }
 
  // split the 'name' field into firstname and lastname
function separateNames(form, flname){
  var fullName=flname, splitName;
  var capitalizeFirstLetter = function(str) {
    return str.charAt(0).toUpperCase() + str.slice(1);
  };
  var user = {
    firstName: '',
    lastName: ''
  }
  fullName = fullName.replace(/\s+/g, ' ').trim();
  splitName = fullName.split(" ");

  if(splitName.length === 1){
      user.firstName = splitName[0];
  }
  else if (splitName.length === 2) {
      user.firstName = splitName[0];
      user.lastName = splitName[1];
  }
  else if (splitName.length >= 3){
      user.firstName = splitName[0];
      for (var i = 1; i < splitName.length; i++){
        user.lastName += splitName[i] +  " ";
      }
  }
  return user;
}
 </script></div><div class="w-embed w-script"><script>

// handle clicking on price plan options inside the modal
const buttonArr1 = Array.from(document.querySelectorAll('.price-plan-button'));
const buttonArr2 = Array.from(document.querySelectorAll('.price-plan-button .secondary-button-text'));
const dropdownPlanChoice = document.querySelector('.plan-label-var');
const planChoiceHiddenField = document.querySelector('#tier');
const formSubmitButton = document.querySelector('.form-submit-js');


document.body.addEventListener('click', event => { 
	let clickedInButtonArr1 = buttonArr1.includes(event.target) == true;
  let clickedInButtonArr2 = buttonArr2.includes(event.target) == true;
	let chosenPlan = "";

	// if clicked anywhere except for the price plan buttons, do nothing
  if (!clickedInButtonArr1 && !clickedInButtonArr2) return
  
  // else get the data-plan value and set the psuedo-dropdown value to it
  if(clickedInButtonArr1) chosenPlan = event.target.getAttribute("data-plan");
  else if (clickedInButtonArr2) chosenPlan = event.target.parentNode.getAttribute("data-plan");
	populatePlanChoiceField(chosenPlan);
});

let populatePlanChoiceField = function(chosenPlan) {
  // ensure we only store valid plan choices
  let isValidPlan = chosenPlan == 'Team plan' || chosenPlan == 'Business plan' || chosenPlan == 'Enterprise plan' ? true : false;
  if(isValidPlan) {
    dropdownPlanChoice.textContent = chosenPlan;
  	planChoiceHiddenField.value = chosenPlan;
  }
};


// handle showing the rest of the form when user chooses trial option
const dropdownReason = document.querySelector('.plan-label-reason');
const restOfForm = document.querySelector('.inline-form-revealer');

dropdownReason.addEventListener('change', function () {
    var hasChosenFreeTrial = this.value == "I'd like a free trial" ? true : false;
    showRestOfForm();
    if(!hasChosenFreeTrial) hideRestOfForm();
});

let showRestOfForm = function() {
	restOfForm.classList.remove("hidden");
	formSubmitButton.value = "Get your free trial";
};

let hideRestOfForm = function() {
	restOfForm.classList.add("hidden");
	formSubmitButton.value = "Submit";
};

// prepopulate fields from querystring
const urlParams = new URLSearchParams(window.location.search);
const hasSelectedAPlanFromPricing = urlParams.has('reason') && urlParams.has('plan');
const selectedReasonFromPricing = urlParams.get('reason');
const selectedPlanFromPricing = urlParams.get('plan');
if(hasSelectedAPlanFromPricing && selectedReasonFromPricing == 'trial') {
	dropdownReason.value = "I'd like a free trial";
  showRestOfForm();
  populatePlanChoiceField(selectedPlanFromPricing);
}

</script></div><div class="w-embed w-script"><script>
	const trackedButton = document.querySelector("[data-linkedintrack]");
  trackedButton.addEventListener("click", function(){
  	window.lintrk('track', { conversion_id: 8604833 });
  });
</script></div><script src="https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5ef9da35f0c354c907b6f9e6" type="text/javascript" integrity="sha256-9/aliU8dGd2tb6OSsuzixeV4y/faTqgFtohetphbbj0=" crossorigin="anonymous"></script><script src="https://uploads-ssl.webflow.com/5ef9da35f0c354c907b6f9e6/js/webflow.46cdd69ec.js" type="text/javascript"></script><!--[if lte IE 9]><script src="//cdnjs.cloudflare.com/ajax/libs/placeholders/3.0.2/placeholders.min.js"></script><![endif]--><script type="application/ld+json">
{ "@context" : "https://schema.org",
   "@type": "Organization",
   "name": "Just3Things",
   "email": "hello@just3things.com",
   "address": "140-142 Kensington Church Street, London, W8 4BN",
   "logo": {
      "@type": "ImageObject",
      "url": "https://global-uploads.webflow.com/5ef9da35f0c354c907b6f9e6/5ef9dcebda6e9d2823e7a661_j3t-logo.svg"
    },
   "slogan": "Focus on what matters",
   "url": "https://www.just3things.com"
}
</script><script type="application/ld+json">
{ 
 "@context": "http://schema.org", 
 "@type": "BlogPosting",
 "headline": "Why OKRs? Our guide to getting the most from them",
 "image": "https://global-uploads.webflow.com/5ef9da35f0c354c907b6f9e6/5f4373193e7f97108946896e_OKR%20Dashboard.svg", 
 "genre": "OKRs", 
  "mainEntityOfPage": {
     "@type": "WebPage",
      "@id": "https://www.just3things.com/why-okrs"
 },
 "publisher": {
  "@type": "Organization",
   "name": "Just3Things",
   "email": "hello@just3things.com",
   "address": "140-142 Kensington Church Street, London, W8 4BN",
   "logo": {
      "@type": "ImageObject",
      "url": "https://global-uploads.webflow.com/5ef9da35f0c354c907b6f9e6/5ef9dcebda6e9d2823e7a661_j3t-logo.svg"
    }
 },
 "url": "why-okrs",
 "datePublished": "Aug 31, 2020",
 "dateCreated": "Aug 31, 2020",
 "dateModified": "Aug 31, 2020",
 "description": "Companies know that to flourish in the complex world of business,  OKRs will keep them on time, and on track when it mattered most.",
   "author": {
    "@type": "Person",
    "name": "Kim Atherton"
  }
 }
</script></body></html>

                             

Screenshot: